O n l i n e   C o u r s e

Information about the course​
Neuroscience & Architecture: designing with the user in mind​

 

Neuroscience research has grown considerably in recent years, resulting in greater knowledge about the functioning of the brain machine and its interaction with the environment. NeuroArchitecture proposes an understanding of how space impacts the brain and, consequently, human behavior. It makes possible to seek even more efficiency for the spaces designed according to the proposal and the function of each environment: hospital buildings that encourage medical performance and the recovery of patients, schools that contribute to the development and learning of students, corporate environments that encourage productivity and employee satisfaction.

In this context, the course presents students to the theory and applications of neuroscience to architecture. The main subjects of neuroscience - emotion, memory, decision making, embodiment, plasticity, perception, among others - will be combined with elements of architecture - lighting, biophilic design, colors, materials, active design, etc. The various fields of knowledge within NeuroArchitecture will be discussed in an articulated manner, always with a view to improving the user experience and balancing the functionality of the environments and well-being

 

Target-public:

Architects, interior designers, urban planners and all those interested in applying neuroscience to architecture and who aim to understand more deeply how the physical environment can impact its users.

Purposes:

  • To understand what NeuroArchitecture is and its possible applications;

  • To find out about some of the different operating patterns of the brain, especially those involved in the relationship with the environment such as memory, emotions, decision making, perception, among others;

  • To understand and apply the main concepts and tools of NeuroArchitecture, with a view to generating greater efficiency for designed spaces;

  • To recognize the main factors that can influence user experience;

  • To understand the different effects that the physical environment can generate in the organism in the short and long term;

Topics covered:

  • Introduction to NeuroArchitecture: buildings and cities as environments of impact on people

  • The Individual-Environment Relationship

  • Biology of behavior

  • Systems of thought, emotion, consciousness and the self

  • Brain plasticity and memory

  • Embodiment

  • Empathy and user analysis

  • Perception and sensoriality

  • Selective attention, habituation and surprise

  • Short-term effects of the environment

  • Long-term effects of the environment

  • Environment and stress

  • The relationship between occupation time and environmental effects

  • Biophilic design and nature experiences

  • Lighting and colors

  • Walkability and active design

  • Wayfinding (orientation and navigation)

  • Meeting, privacy and territoriality

  • The relationship between duration of occupation and environmental effects on users

  • Levels of user experience

  • Nudge and behavior transformation

  • Order and experience

  • Systems balance and the application of NeuroArchitecture: hospital, educational and corporate environments

Format: online

Language: English

Workload: 24 hours

Next edition: 

Coming soon. Please, let us know if you are interested by sending us an e-mail (cursos@neuroau.com ).

Lecturer: Andréa de Paiva

Benefits:

  • 100% of the classes are taught live by the teacher, enabling greater interaction and constant updating of the content;

  • Small classes to ensure quality in discussions and attention to the student.

If you have any questions, please send an e-mail to cursos@neuroau.com 

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© 2018 by Andréa de Paiva